Join marketing strategist Tim Weinheimer, founder of VINTAGE², for a practical conversation about Generative Engine Optimization (GEO) and what it means for wineries, consumer brands, and modern marketing teams. Drawing on more than 30 years of experience navigating shifts from digital and social to AI, Tim will explain why GEO demands attention now. You’ll learn how leading brands are preparing for AI-driven discovery, the misconceptions holding teams back, and the practical steps organizations can take—even with limited budgets and resources. We’ll also explore how GEO changes content strategy, where funding can come from, how to build organization-wide support, and what separates brands appearing in AI recommendations from those remaining invisible.

Register here.