eCELLAR's The Pulse: What Your Customer Wants and Can’t Tell You with Melina Palmer

What if your customers don’t actually know why they buy?

We’ve had some incredible guests on The Pulse, but we have to say, we’re especially excited about this one!

Join us for the next eCELLAR The Pulse featuring bestselling author, TEDx speaker, and behavioral economics expert Melina Palmer. We’ll explore the behavioral science behind why customers buy, stay loyal, and connect with brands, and what those insights can mean for the DTC wine experience.

From tasting room experiences and wine club memberships to ecommerce and customer loyalty, Melina will share practical ways to better understand what influences customer decisions and create stronger, more memorable experiences.

Wednesday, August 12th
10:00 AM PT | Virtual