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Relevant Industrial is the preferred provider of critical service solutions. Every solution we deliver is specialized and customized for each demanding situation a...
WISE Up! Shaping Strong Leaders and Boosting DTC Sales in the Wine Industry
WHY WISE? WISE – which stands for Wine Industry Sales Education – we believe a rising tide lifts all boats and that the wine industry deserves strong leaders, healthy teams, DTC mastery an
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Stranger Danger!
Remember when your mom told you not to talk to strangers? That advice is just as relevant in the digital world. Cybercriminals are strangers online, lurking in emails, messages and pop-ups, waiting fo
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Modern Website Design Trends
MODERN WEBSITE DESIGN TRENDSPUT YOUR BEST FOOT FORWARD ONLINE.As humans, we have many good and bad qualities, but one thing we excel at is the ability to make rapid judgments. In fact, studies suggest read more
The Art of Gentle Winemaking: The Frey Family’s Legacy of Organic Excellence
At the edge of the coastal redwoods lies a ranch where two young doctors from upstate New York, Marguerite (known as Beba) and Paul Frey, settled on 95 acres to raise their family. Their home is nestl read more
Spotlight McFinn Technologies Bowpeller Pumps Frey Vineyards
The Key to Exceptional Online Shopping Experiences: Personalization
In the tasting room, you personalize the experience by understanding the context of your relationship with the customer. If, for example, a visitor mentions that they're a club member, you'll read more
Maximizing Your Online Wine Sales: Why Detailed Product Pages Matter
When it comes to buying wine online, customers miss out on the experience of seeing, smelling, and tasting the product. This sensory gap can make potential buyers hesitant, unsure if the wine they cho
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The Final Pour Part 1: Exit Strategies for Beverage Business Owners
Just about anyone in the business of producing alcoholic beverages will tell you making money is secondary. It’s art and it’s passion. The industry is full of artisans who start out wantin read more
Exit Strategy Winery Management Winery Software Strategic Planning
Supercharge Your DTC Wine Sales by Leveraging Amazon Prime Day this July
As a winery, you might think Amazon Prime Day is only relevant to tech gadgets and household items. But with a bit of creativity, you can harness the excitement and consumer frenzy surrounding Prime D
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corksy sell more wine summer online sales ecommerce marketing dtc
What is CDP? A brief guide to CDP reporting
Are you hearing about CDP reports or receiving requests from your customers to submit one? If so, it’s important to understand what CDP is and how it works before the reporting deadline of Septe
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