Search: Influence
Harnessing Technology for Quality Control in a Bumper Crop: Using Automatic Analyzers in the Winery Laboratory
Did your crop come in a bit heavy this year?After harvesting a bumper crop, laboratories need precision in their quality control. One indispensable tool for maintaining consistency and excellence in w
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The Evolution of an Icon – Paul Hobbs Winery & Affinity Creative Group
A Brand Refresh as Meticulous as the Wines of Paul Hobbs Just as Paul Hobbs crafts each vintage with precision and care, he and his team bring the same dedication to refining every consumer touch
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Quality Control in a Bumper Crop: Using Automatic Analyzers in the Winery Laboratory
After harvesting a bumper crop, laboratories need precision in their quality control. One indispensable tool for maintaining consistency and excellence in winemaking is the use of automatic analyzers read more
Decoding the impact: how alcohol ads influences drinking behavior
How do liquor advertisement strategies sway our drinking decisions?Alcohol advertisements are everywhere, subtly influencing our drinking choices and behaviors. In this blog post, we delve into the so
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Purchasing a Future Proof Palletizer
According to Technopedia, “Future proof” describes a product, service or technological system that will not need to be read more
Maximizing Your Online Wine Sales: Why Detailed Product Pages Matter
When it comes to buying wine online, customers miss out on the experience of seeing, smelling, and tasting the product. This sensory gap can make potential buyers hesitant, unsure if the wine they cho
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Embrace Innovation and Opportunity at the 2024 International Bulk Wine and Spirits Show
As the global wine and spirits industry continues to evolve, the 2024 International Bulk Wine and Spirits Show stands as a beacon of opportunity and innovation. Scheduled for July 23-24, 2024, this pr
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Cork vs. Screw Cap: What’s Best for Your Brand?
Choosing between cork and screw cap closures can significantly impact your wine’s marketability. The best choice aligns with the type of wine, your brand identity and message and your primary pa read more
The Dragon is Stirring Once More: 4 Strategies to Ignite the Australian Wine Industry in China
After years of navigating through the stormy seas of international trade tensions, the skies have cleared for the Australian wine industry with read more
