Wine Service Cooperative (WSC), the wine industry’s long-established provider of specialized wine storage and shipping solutions, today announced a new partnership with Wineshipping, the premier logistics provider for the wine industry, to provide WSC members with seamless, best-in-class direct-to-consumer (DTC) fulfillment services. This collaboration allows WSC members to access Wineshipping’s innovative technology, nationwide fulfillment network, and deep logistics industry expertise—without any additional member investment.

WSC recognized the need for expanded logistics capabilities to meet the evolving demands of the wine industry, and sought a strategic partner that could offer scalability, advanced technology, and operational excellence for its members. Wineshipping emerged as the clear choice to bring an optimized, scalable fulfillment solution that allows wineries full visibility into their inventory, provides additional revenue opportunities from value-added service offerings, and enables enhanced control over their brand experience.

“We needed to take our services to the next level to truly meet the needs of our members,” said WSC President Steve Tamburelli. “Our partnership with Wineshipping represents a tremendous step forward in the quality and efficiency of service we can offer, providing our members with best-in-class DTC fulfillment while maintaining the flexibility and control they value.”

“We’re bringing WSC members a solution that not only enhances operational efficiency but supports and protects their brand—ensuring that every customer touchpoint reflects the quality and care they expect.” Randy H. Tucker, Chairman and CEO of Wineshipping.

What This Means for WSC Members

Through this partnership, WSC members gain access to Wineshipping’s industry-leading fulfillment capabilities, including:

• Nationwide Fulfillment Network - Strategic inventory positioning across multiple locations to reduce transit times and shipping costs.
• Temperature-Controlled Shipping – Enables wineries to safely ship year-round with Wineshipping’s temperature-controlled fleet.
• Innovative Technology – Real-time order tracking, inventory visibility, and seamless integration with key industry platforms.
• Customized Brand Experience – Wineries maintain complete control over packaging, presentation, and customer touchpoints.
• Omnichannel Support – While this partnership is focused on DTC, Wineshipping also offers direct-to-trade (DTT) and wholesale solutions, ensuring wineries can leverage the highest margin opportunities across multiple sales channels.

Wineshipping's mission is to protect their clients’ brands by ensuring that every shipment is prepared and delivered with the same care and quality as the winery itself would provide. Wineshipping’s services are an extension of the winery experience, and this partnership enables WSC members to maintain their brand integrity while benefiting from best-in-class logistics.

A Simple, Seamless Transition

WSC and Wineshipping are working closely to ensure a smooth transition with uninterrupted service and dedicated support for their members. The WSC customer service team will remain available to assist members, and additional training resources will be provided to help wineries maximize their use of Wineshipping’s tools and capabilities.

About Wine Service Cooperative

Established in 1972, Wine Service Cooperative supports the success of its member wineries with a comprehensive suite of DTC and wholesale storage, fulfillment, and logistics services. Our cooperative business model empowers members as owners and drives core values of accountability and exceptional customer service. We leverage best-in-class technology and facilities to optimize supply-chain efficiency and support winery success. To learn more, visit www.wineservicecoop.com.

Email: info@wineservicecoop.com

Wine Service Cooperative