155 Foss Creek Circle, Healdsburg, CA, United States of America, 95448
Join us Thursday, May 16, 2024, in Santa Rosa, CA, for this one-day event focused on delivering insights, advice, and predictions from industry leaders and winery executives from thriving brands sharing their strategies for succeeding in this competitive landscape.
The Symposium program will open with a keynote address by Ben Dollard, President of Treasury Americas, and continue with topics that cover insights into customer demographics, industry sales trends and predictions, luxury wine consumer motivations & behaviors, converting website traffic into revenue, wholesale channels success, wine club retention, and more!
Session panels will host speakers from notable brands that include Clif Family Winery & Farm, Customer Vineyard, DaVero Farms & Winery, Distinguished Vineyards, Far Niente Family of Wines, Knights Bridge Winery, Libby Wines, O'Neill Vintners & Distillers, Pedroncelli Winery, REPRIS Wines, Rombauer Vineyards, Ste. Michelle Wine Estates, Treasury Americas, Wilson Artisan Wines, and MORE!
Along with the conference program, the event will host a beautiful outdoor catered lunch, a special end-of-day networking social featuring local wines, and a new addition to this year’s event - a presentation of the 2024 Wine Marketing Award Winners.
Attendees will also have the opportunity to visit with onsite sales & marketing resources exhibiting at the event and network with winery owners, marketing executives, sales professionals, wholesale distributors, and DTC experts leading to potential new business relationships and collaborations.
Conference Overview & Registration |
Wine Sales Wine Industry Event Wine Marketing DTC Wholesale Wine Club
Navigating (or disrupting!) the traditional three-tier norms; utilizing the latest sales and marketing technologies; strategically enhancing consumer engagement and brand loyalty. These are just some of the areas where the industry actually advanced within the last year.
"As is often the case, challenging times drive creative thinking and we certainly have seen that in how our industry responded to the impact of COVID-19," says George Christie, President of Wine Industry Network. "Out of necessity, we found new ways to engage, market, sell, and deliver our wines into the hands of our consumers. This conference will highlight some of the best of what we've learned from 2020—which is why we're offering it for free to anybody in the industry," adds Christie.
TThis FREE two-day symposium will feature experts from all sectors of the industry. Our mission is to provide every attendee with tools and actionable takeaways to help their business be in the best position to thrive as we navigate toward a more dynamic future for the wine industry.
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Locations | Address | State | Country | Zip Code |
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Wine Sales Symposium | 155 Foss Creek Circle, Healdsburg | CA | United States of America | 95448 |