COMPANY PROFILE

WINE ROUTES

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CONTACT INFO

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Address

613 4th St.
Santa Rosa
CA, 95401
United States
Phone
(707) 322-2233
Fax
Primary
Adrian Tamblin

Wine Country Your Way - Wineries - Wines - Experiences - Deals

Wine Routes - Reinvents Wine Country Travel. Their new mobile and desktop platform helps users plan trips and travel to wine country, has reinvented the wine country experience. The app, developed by Sonoma County-based technology company Grapexchange, is a dual-purpose platform delivering highly integrated services to both consumers and wine businesses, allowing them to connect and grow like never before.

 
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Anyone in the industry knows, there is a disconnect between brands and consumers that has significantly hindered wine lovers in their search for wineries that fit tastes and vacation plans. “Historically, consumers have found it difficult to differentiate wineries based on price, ratings, reviews, amenities and varietals served“, said Adrian Tamblin, Wine Route's CEO and Co-Founder, “This disconnect has made it nearly impossible for consumers to find and plan trips to nearby wineries without the help of professionals, guided tours, or informal recommendations from friends.”
 
Wine Routes elevates the wine travel experience for users and brands alike. Using Wine Routes’ wine country trip planner, consumers are able to explore wine country locations based on amenities, varietals served, price level, and reviews. Additionally, they can curate and share their very own wine routes with the community, allowing them to customize their perfect wine country experience.

 

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When a user arrives at a winery, the app allows them to interact with wines currently being served. They can quickly add descriptive tags and reviews, storing their personal taste and experience of the wine. Saving wines and following wineries creates a connection between that user and the brand, helping them stay engaged and informed of new wine releases, special offers, and experiences long after their trip ends.
  
This streamlined integration of travel planning and consumer-brand interaction is a first for the wine industry. “What sets Wine Routes apart is that we have brought all brands and experiences together into one community, providing consumers a single platform to access on-demand information about their trips to wine country. Additionally, brands now have the ability to interact with consumers who have shown direct interest in their wines and winery,” said COO Ian Scales. This not only builds brand awareness for wineries, but also deeply emphasizes brand identity and expands the general winery narrative.
 
Wine Routes is committed to making wine travel easier and more fun for consumers. The very nature of our mobile and desktop platform encourages tasting room visitation and provides unparalleled benefit to brands struggling to make meaningful relationships with their consumers. We are actively raising the quality of the consumer brand relationship and want to provide a cohesive integrated approach to consumers and brands alike. We want all wine lovers, regardless of State, AVA, or understanding of wine, to enjoy their wine tasting experience.
 
Let’s transform the way we travel to wine country. Join the community to explore wineries near you and plan your next trip today!
  

Claim Your Winery\'s Free Profile


Wine Routes makes it easier for wine lovers to plan, build, save, and share the perfect wine country experience. We embrace the social nature of wine travel, encouraging consumers to visit tasting rooms, engage with the wines they taste, and stay connected with new releases and experiences from their favorite brands.

 

Our goal at Wine Routes is to drive more traffic to tasting rooms, share unique experiences with qualified consumers, and ultimately bring more people into the market. To get started, claim your free profile and join the growing community.

 

Connecting with visitors is easy as...

 

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Wine Routes gives wine lovers access to detailed winery profiles, interactive wines and tastings, and fully integrated navigation tools. Claim your winery to get started and see how Wine Routes can help you better connect with your visitors and provide an elevated tasting experience. Contact us with any questions or if would like to learn more about how we are changing the way people experience wine country travel.

 

Claim your free Winery Profile Today - Claim My Winery

Wine Routes - Food and Wine Pairings
Wine Routes - Food and Wine Pairings
Does your winery offer Food and Wine Pairings? Let consumers know by claiming your profile.
Wine Routes - Outdoor Games
Wine Routes - Outdoor Games
Does your winery offer Outdoor Games? Let consumers know by claiming your profile.
Wine Routes - Pet Friendly Wineries
Wine Routes - Pet Friendly Wineries
Does your winery allow pets? Let consumers know by claiming your profile.
Wine Routes - Unique Architecture
Wine Routes - Unique Architecture
Does your winery have Unique Architecture? Let consumers know by claiming your profile.
Wine Routes - Winer Tours
Wine Routes - Winer Tours
Does your winery offer Winer Tours? Let consumers know by claiming your profile.
Wine Tasting goes digital
Wine Tasting goes digital
Find wineries like the pros, search, share, discover, explore with Wine Routes

News Archive


Digital Tasting Menus for Wineries - Learning the basics
07 August, 2019

Ready to change how people visit and experience wine country?


Wine Routes gives wine lovers access to detailed winery profiles, interactive wines and tastings, and fully integrated navigation tools. Claim your winery to get started and see how Wine Routes can help you better connect with your visitors and provide an elevated tasting experience. Contact us with any questions or if would like to learn more about how we are changing the way people experience wine country travel.


Find and Claim your tasting room


Sign in or create a new user account with your company email to get started.


Sign Up 


Limited time offer, Wine Routes will buildout out your profile for a one time fee of $160.00 contact adrian.tamblin@wineroutes.com to get started.


Connecting with visitors is easy as...1,2,3



Beautiful Winery Profiles

Claim your winery and spruce up your tasting room with wines, tasting menus, photo galleries, and more.


Digital Tastings

Engage consumers during their visit with interactive tasting menus and stay connected with customers through Wine Routes.


Track visitor preferences

The wine manager allows users to add tasting notes, recording and expanding their unique taste profiles.



Brand Analytics

Monitor your brand performance through our winery dashboard. Track user engagement, reviews, and more with our ever-expanding brand analytics.

User Feedback

Manage and respond to user reviews to stay informed of visitor experiences and preferences. Build and grow your consumer relationships.

Winery Notifications* (Coming Soon)

Use winery posts to reach your followers on Wine Routes. Send followers new wine releases, new tasting menus, or upcoming events.

Multi-brand Management

Managing more than one brand? Our permission based dashboard allows users to easily switch between any number of wineries they are associated with.

Get full access to expand your winery profile with wines, tasting menus, and unique experiences. Click to learn more about how Wine Routes enhances your tasting room.


https://www.wineroutes.com/businesses


Winery Profiles on Wine Routes Never Looked Better, Thanks to a New Partnership with Outshinery
24 July, 2019

Spruce up your Wine Routes profile and receive 15% OFF Product Imagery with OUTSHINERY!


Wine Photography Matters!


93% of consumers consider visual appearance to be the key factor in a purchasing decision. 


Wine Routes users have loads of choices when considering where to go wine tasting. Make their next winery stop be your tasting room and keep them coming back to purchase — in person and virtually — with the wine world's most appealing images and profiles. 


Start by finding and claiming your winery on Wine Routes - https://www.wineroutes.com/businesses


Need Bottle Shots? Receive 15% services at Outshinery for being a Wine Routes subscriber - https://www.outshinery.com/wineroutes




Winery Profile on Wine Routes: 


https://wineroutes.com/winery/tank-garage-winery



Innovative Solutions for the Wine Industry That Brings Wineries and Consumers Together to Cultivate a Community
26 June, 2019


A Wine-Centric Community

Wine Routes provides wine related businesses a profile, custom dashboard, and suite of tools to better connect with consumers, build relationships, and increase brand awareness.

If you've ever made travel plans before, you know that every trip starts with a whoooole lotta searching. 

Scouring websites, figuring out which wineries server which wines, figuring out distances between each winery, checking hours, amenities, and the list goes on -- it all adds up to one seriously complicated process. 

But fear not, wine lovers! We're about to put those days of frustration at your keyboard behind you, thanks to Wine Routes. 


Search, Share, Discover and Connect like only a pro can. 

Created by Sonoma County Based LLC Grapexchange, this integrated winery software is built with one thing in mind: Making it easier for consumer to find and visit your location. 

What makes it so simple? Well...everything. 

See, Wine Routes allows you to manage your brand via a permission based dashboard. Have multiple brands? No problem. You can make your brand shine by uploading, winery hero shots, tasting menus and bottle shots that are then searchable to consumers looking for the perfect winery to visit. 


Improve Brand Exposure

Build out your profile to reach more consumers, drive visitors to your tasting room, provide unique experiences, and share your story.



Wine Routes' custom dashboard streamlines managing product information across all of your brands. Quickly switch between brands and control authorized users to keep your information up to date more efficiently.

Claim your wineries profile now by visiting https://www.wineroutes.com/businesses

Contact Us

Learn how we deliver highly integrated, cost effective, modern solutions for the anticipated needs of the wine industry.

info@wineroutes.com


Be Social

facebook.com/wineroutesusa

instagram.com/wineroutes

twitter.com/wineroutesusa

Download our Media Kit here - Wine Routes Trifold.pdf


Want more visitors to your Tasting Room? Claim your Winery on Wine Routes
12 June, 2019


Sonoma County, CA June 12th, 2019 - Wine Routes is making waves in the Winery marketing and promotion scene.  As a social media platform Wine Routes has been developing a one of a kind integrated marketing profile page for wineries nationwide, with self-managed features such as galleries, menus, visit information, detailed winery story, and reviews. The company is also working on providing a way for wineries to share their unique experiences with Wine Routes subscribers via a subscription-based e-mail. 

 

“One of the exciting features of the Winery profile pages is the ability for wineries to self manage a product sales portal essentially driving visitors to click through to purchase wines,” says Adrian Tamblin, Founder of Wine Routes.  “We will be building on this concept to enable greater visibility and sales opportunities for wineries through tactical SEO and our ever-growing social community”.


Wine Routes is the first of its kind to offer an integrated approach to both consumers and brands. Wineries that opt into displaying their tasting menus allow would be consumers the opportunity to see offerings prior to arrival and then rate and review wines while tasting or post-visit. Wine Routes interactive IOS app helps users plan their trip based on multiple filters including varietals of wines served and winery amenities. Wine Routes National map displays over 4,300 open to the public tasting rooms throughout the country and their home page shows recent routes created by other users. 




“Our intent from day one was to help consumers find what they are looking for, enabling non-wine & food experts to share their “Experiences”, and explore locally and nationally within our online community. We are very pleased with our development so far and believe the new features we’ve built will help bridge the gap between consumers and brands” Ian Scales, Wine Routes – Product Manager.


Wine Routes has been evolving from a simple “National Winery Trip Planner” to a very useful tool that addresses many of the current needs for both wine/food enthusiasts and wine producers. “We are currently working on providing wineries the ability to showcase information about awards, winemaker bio’s, and ability to host video content. We are also working on the ability for wineries to post experiences, which once posted will get aggregated into an e-mail that will be received by our large wine loving community”.


These new enhancements will forever change the way consumers Search, Share, Discover, and Connect with the world of wine. 


We invite you to set up an account and start exploring. www.wineroutes.com/signup


If your winery and would like to claim your listing the process is quite straightforward.  


1) Sign up for a user account here - https://www.wineroutes.com/signup


2) Verify account by checking e-mail and confirming e-mail address


3)  Sing In to personal account and then go to https://www.wineroutes.com/businesses


4) Type in your wineries name and then click on claim. 


Wine Routes admin will review the contact information and provide you admin access to the producer's dashboard. 


5) Link up with us on, facebook, twitter and Instagram for important launch details and updates. 


Stay tuned for more releases and features in the coming months. The Wine Routes team is very passionate about this project, driven by the satisfaction of knowing they have created a platform that is for everyone with or without wine knowledge.

 

For more information on Wine Routes and the new profile pages email the Wine Routes team info@winerotues.com 

 

Company Profile:


Year Founded – 2015


Desktop - http://www.wineroutes.com


Mobile - https://itunes.apple.com/us/app/wine-routes/id1261054980?mt=8


Sub-sector : Social / Ecommerce  


Description:


Wine Routes makes it easy for wine lovers to plan, build, save, and share their perfect wine country getaway. Discover wine adventures across the US and share your experiences with other wine travelers.


Explore 4,300+ tasting rooms across the US

Find your favorite varietals and perfect amenities

Build your very own wine route to plan the perfect day in wine country

View winery tasting menus and wine details

Follow wineries to stay in touch with upcoming releases and events

Save wines and add tasting notes to remember what you tasted

Share your experiences with your friends

 

Adrian Tamblin

                             

CEO | Co-Founder

m: 707.322.2233

w:  www.wineroutes.com

e:   adrian.tamblin@wineroutes.com


Wine Routes Offers A Planning And Informational App For Tourists To Wine Country
09 May, 2019

In most American wine regions, October is the busiest month, what with harvest, newly started fermentations and heavy autumn tourism. It probably pays both tourists and wineries to streamline the wine touring experience to make it efficient, informative and, hopefully, profitable.


In an article at Wine Industry Advisor (WIA), Adrian Tamblin, CEO and co-founder of the two-year-old Wine Routes, hinted that even savvy consumers might find it difficult to differentiate wineries when it comes to ratings, reviews, amenities, types of wines served at the tasting room, the tasting fee and the bottle price. 


Tamblin claims the main difficulty consumers have is to find and plan trips to wineries without the help of professionals , guided tours or informal recommendations. His company has an app for that, a dual-purpose wine tour app that serves both consumers and wineries.



Designed by Tamblin’s Santa Rosa, Sonoma-based technology company, Grapexchange LLC, and billed as a national wine trip planner, the Wine Routes app includes more than 4,300 open to the public wine tasting rooms across the country. The touring planner delineates the multitude of wine country locations and allows consumers to build their very own wine tour route. While they travel that route they can share their experiences with the rest of the Wine Routes app community, which is an especially nice thing during a tourist period of heavy traffic like autumn (imagine knowing in advance whether or not there’s a waiting line).


The app also allows consumers to build a real-time file regarding the wines they taste at the winery tasting room. They can add descriptive tags and store their personal review of each wine for all other users to see. Consumers can also change or add to their route on the spot.


The Wine Routes app benefits brands as well as consumers. It lets consumers build an app-based relationship with one or more particular wineries or brands, which keeps them engaged and informed after they go back home, where they can receive messages of new wine releases, special buying offers or special upcoming events.


Consumers can even sign up for a brand’s wine club through the app. In any case, Tamblin told WIA this app is a first for the wine industry in streamlined integration of travel planning and consumer-brand interaction. Wineries that sign up provide brand profiles, photographs and tasting menus. As consumers travel their personal wine route through a particular region, each winery on the route gets to interact, giving consumers further detailed information about any particular subject connected to their travel experience. 


The app’s “wine manager” that allows users to add tasting notes also serves to track visitor preferences and is the basis for analytics the app provides to brand managers on their winery dashboard.


The Wine Routes mission is to allow all wine lovers, regardless of which state or American Viticultural Area they tour, or the level of wine understanding they have reached, to enjoy their wine touring and tasting experience. It’s a noble goal but one thing that might hold it back for the time being is that, according to the Wine Routes website, the app is available only at the App Store for the iOS devices iPhone, iPad and iPod.  Android app is currently in development and will be available mid summer 2019.


https://www.forbes.com/sites/thomaspellechia/2017/10/09/grapeexchange-llc-offers-a-planning-and-informational-app-for-tourists-to-wine-country/#6ecaed8b25eb

Article by Thomas Pellechia



About Wine Routes

Year Founded – 2015

Desktop – www.wineroutes.com

Mobile – https://itunes.apple.com/us/app/wine-routes/id1261054980?mt=8

Sub-sector : Social / E-commerce 

Wine Routes makes it easy for wine lovers to plan, build, save, and share their perfect wine country getaway. Discover wine adventures across the US and share experiences with other wine travelers.


  • Explore 4,300+ tasting rooms across the US
    • Find your favorite varietals and perfect amenities
      • Build your very own wine route to plan the perfect day in wine country
      • View winery tasting menus and wine details
      • Follow wineries to stay in touch with upcoming releases and events
      • Save wines and add tasting notes to remember what you tasted
      • Share your experiences with your friends


Social Links




Paper maps are so 2008, claim your Winery on Wine Routes the fastest growing digital platform.
17 April, 2019


 

 

Santa Rosa, CA (April, 17th, 2019): Wine Routes, a new app that helps users plan trips and travel to wine country, has reinvented the wine country experience. The app, developed by Sonoma County based technology company Grapexchange, is a dual-purpose platform delivering highly integrated services to both consumers and wine businesses, allowing them to connect and grow like never before.

 

Anyone in the industry knows, there is a disconnect between brands and consumers that has significantly hindered wine lovers in their search for wineries that fit tastes and vacation plans. “Historically, consumers have found it difficult to differentiate wineries based on price, ratings, reviews, amenities and varietals served“, said Adrian Tamblin, Wine Route's CEO and Co-Founder, “This disconnect has made it nearly impossible for consumers to find and plan trips to nearby wineries without the help of professionals, guided tours, or informal recommendations from friends.”

 

Wine Routes elevates the wine travel experience for users and brands alike. Using Wine Routes’ wine country trip planner, consumers are able to explore wine country locations based on amenities, varietals served, price level, and reviews. Additionally, they can curate and share their very own wine routes with the community, allowing them to customize their perfect wine country experience.

 

When a user arrives at a winery, the app allows them to interact with wines currently being served. They can quickly add descriptive tags and reviews, storing their personal taste and experience of the wine. Saving wines and following wineries creates a connection between that user and the brand, helping them stay engaged and informed of new wine releases, special offers, and experiences long after their trip ends.

 

This streamlined integration of travel planning and consumer-brand interaction is a first for the wine industry. “What sets Wine Routes apart is that we have brought all brands and experiences together into one community, providing consumers a single platform to access on-demand information about their trips to wine country. Additionally, brands now have the ability to interact with consumers who have shown direct interest in their wines and winery,” said COO Ian Scales. This not only builds brand awareness for wineries, but also deeply emphasizes brand identity and expands the general winery narrative.

 

Wine Routes is committed to making wine travel easier and more fun for consumers. The very nature of our mobile and desktop platform encourages tasting room visitation and provides unparalleled benefit to brands struggling to make meaningful relationships with their consumers. We are actively raising the quality of the consumer brand relationship and want to provide a cohesive integrated approach to consumers and brands alike. We want all wine lovers, regardless of State, AVA, or understanding of wine, to enjoy their wine tasting experience.

 

Let’s transform the way we travel to wine country. Join the community to explore wineries near you and plan your next trip today!

 

Claim your winery here - https://www.wineroutes.com/businesses

 


Wine Routes - Reinventing Wine Country Travel
20 November, 2018

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Click and Sip with Wine Routes
09 November, 2018

While technology has impacted practically every business and social interaction, wine tasting has remained relatively unchanged. Visitors tend to land in a tasting room either through a recommendation, by seeing a sign or advertisement, or on impulse during an outing. The customer, if they like the wine enough, may join a wine club or at the very least a mailing list, building a relationship between the winery and the consumer. This type of customer engagement has been transpiring in the same way for decades, with little change.

In almost every other consumer product industry, technology allows smaller retailers to compete with big name stores in the online space, and continuing consumer interaction is easy and relatively inexpensive, even while reaching customers from all over the globe.
  
A local company is aiming to help wineries enter the digital age through developing a new app, called Wine Routes, giving wine consumers a platform to find what they are looking for, and giving wineries a new way to engage and follow up with customers. Furthermore, the platform provides valuable tools for both consumers and brands, supporting the wine experience from exploration and discovery to purchase and retention.

“Small, boutique wineries now have equal footing to reach the consumer when before they just couldn’t compete,” says Adrian Tamblin, founder and chief executive officer of Grapexchange LLC, a Santa Rosa-based technology company that created the Wine Routes app. “With the marketing of wine the smaller brands struggle to get their brands noticed. Wine Routes allows a small producer to tell their unique story.”

The catalyst for the idea came out of Tamblin’s personal frustration in trying to plan wine tasting excursions that fit his desired requirements. Especially when asked by an out-of-town friend to help her plan a trip to the Wine Country, he hit a wall in attempting to plan a route that would meet all her criteria and wishes, and spent hours putting together a plan.

“The idea was conceptualized from my own frustration with planning trips to wineries based on amenities that the wineries had as well as the varietals of wines that they sold,” says Tamblin. “One of the problems I started to see as I looked further into it was a disconnect between the consumer and the brand. There were no useful tools for the end consumer to figure out and plan a trip to wineries. On the flip side of that, what struggles do wineries—especially direct to consumer producers—have, many of which don’t have distributors? Many of the handcrafted wines that consumers seek can’t be found in a restaurant, big box store or local grocery store. It means consumers have to go to the cellar door and visit that location. The challenge for the producer is how to build brand awareness in a sea full of competitors trying to do the same and all making great hand crafted wines. How can they build brand awareness and engage with that consumer pre, during and post visit.”

When Tamblin’s aunt presented him with a customized journal for a birthday several years ago that allowed him to keep track of favorite wineries, wines, and varietals, he had a light bulb moment and the idea for Wine Routes was born.

“On my 30th birthday I was gifted a wine journal and in that journal I could remember the different varietals of wines that I tasted and the different locations that I went to, so I could make better recommendations to my friends,” says Tamblin. “That’s when I thought, there has to be a digital solution to this. I searched and couldn’t find anything online that had to do with trip planning to wineries on scale.”

While Tamblin and his business partner, Ian Scales, found other localized applications, the resources available were static, inadequate and impractical.

“There are winery directories, and there are association maps,” says Scales, chief operating officer of Grapexchange LLC. “There are very localized, very one-trick pony solutions that don’t actually help wineries or users connect, engage, and close the loop from beginning to end.”

Furthermore, many of the winery websites available are not mobile friendly and haven’t been updated to showcase the type of information consumers demand. Many smaller producers are essentially farmers, and not tech-savvy when it comes to on demand information or mobile and website best practices.

After two-and-a-half years of planning and building the platform and interface, Wine Routes officially launched in September, last year. The app helps users plan trips and travel to Wine Country, as well as wine areas and tasting rooms in the United States. Amazingly, there are approximately 4,300 tasting rooms across the country, in all fifty states.

“For the first time wineries can digitize their menu and allow customers to interact with the wines they drink. Wineries benefit by telling the story of each wine, and conversely, consumers get to save the wines they drink back to their personal profile,” says Tamblin.

 

Title Name Email Phone
CEO Adrian Tamblin adrian.tamblin@wineroutes.com 707-322-2233
Wine Routes National Winery Trip Planner
Wine Routes' dual-purpose platform changes the way users interact with the wines and brands they love. The platforms innovative national winery trip planner, coupled with their digital tasting interface provides users with a powerful tool ...
National Winery Trip Planner
Feature your tasting rooms* Our national wine country trip planner, allows users to search our database of tasting rooms, build custom routes, and share them with the community. Push your tasting rooms to the top of the list and drive more traffic to your locations.
Winery Store Front
Improve brand exposure - Build out your profile to reach more consumers, drive visitors to your tasting room, provide unique experiences, and share your story. Optimize brand and product management - Wine Routes' custom dashboard ...

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